Metaphysiks

Humanising digital reality with neuro‑haptic tech

problem

Metaphysiks had pioneering MetaTouch technology, but their story needed clarity. They faced these challenges: -Explaining complex neuro‑haptic innovation to non‑expert audiences -Reflecting scientific credibility and emotional connection -Showcasing wellbeing and gaming use cases with depth -Presenting a cohesive digital presence for investors, partners, users

solution

I led the brand narrative and digital design to bring MetaTouch to life—clearly, emotively, and accessibly. Story & Messaging -Clarified the value of MetaTouch: live tactile feedback, temperature, vibration, pressure -Connected science and emotion in a tone that balanced credibility with warmth -Structured use cases—wellbeing, gaming, med‑tech—to speak to multiple audiences Digital & Visual Identity -Redesigned website layouts, hero visuals and iconography for emotional resonance -Used soft gradients and tactile-science imagery to mirror skin-on-tech interplay -Built modular page components to serve resource, tech, investor, and application pages

I helped Metaphysiks bridge body and digital world—making MetaTouch feel as human as it is technical.

I started by mapping how MetaTouch works: a soft silicon skin (SKIN), controlled stimulation unit (CORE) and neural software—together delivering precise temperature, vibration and pressure.

I clarified this system in layered visuals, soft gradient overlays echoed warm skin-touch interactions. I chose images, icons and layouts that felt calm and scientific at once.

For greater impact, I crafted use-case pages around wellbeing (STill experience), gaming immersion and med‑tech recovery. Each included data points and emotional cues to match audience intent.

On resources pages, I highlighted user stories like amputees regaining temperature perception—and cited EPFL studies to back credibility

I added investor assets that showcased funding milestones and research pedigree—with graphics tuned to convey momentum and innovation.